Website Management Routine Basics

Website Management Routine Basics - Plesk Tips

Getting a website up and running is just the first step of building your business’ online presence. There are a lot of website maintenance and management tasks you need to complete on a regular basis, from daily to annually. The best way to tackle this wide range of tasks is to build a schedule for yourself.

You don’t need to complete every task every day. In fact, some website management points can be attended to as little as once a year. So let’s map the steps you should be taking according to suggested intervals. In order for you to know how to plan your WordPress website management routine.

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Ongoing, everyday website management

Here are three website management tasks that you simply have to do daily. Skipping these steps for even a day can put your website at risk and cost you money.

  1. Check your website security status quo every day

You know as well as we do that malware and other security challenges are a non-stop threat to websites of any scale. Yes, there are plenty of solutions, like Sucuri, which can keep malware off your site. But you should also check security logs manually.

  1. Regular website backup

Backup is your chance to resurrect the site and put it back online in case your hosting or website is compromised. Thankfully, you don’t have to push the button every day. Because most hosting control panels, as well as WordPress plugins, let you forget about backups after you set them.

However, we suggest you regularly check in to see whether backups are running smoothly as part of your website management tasks. Also, ensure that backups are kept offsite. Consider trying WordPress Toolkit ( as part of WordPress Edition ) which can make automated incremental backups straight into the most popular cloud storage providers.

Moreover, if you have a lot of data to lose, consider a comprehensive backup tool like the Acronis Backup Extension. As it covers both complete server backup as well as granular down to website and single file backups.

  1. Monitor uptime

Does your website always load when you access it? Great, but that might not be the case for your customers. The best way to know is by using an uptime monitor which you can check daily for any signs of outages. Uptime Robot, also included in WordPress Edition, can provide automated alerts. Thus making website management easier.

Lots of downtime can mean you need to switch hosting or that there are coding issues on your site. Monitoring downtime means you can stop it before you lose too many customers.

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Regular website management tasks

There’s a different range of tasks that you don’t need to do every day. But it’s website management you really should get around to at least once a week.

  1. Do usability tests on your site

Browser updates and other glitches can quickly ruin how your site appears. You need to regularly check that your website loads correctly on a range of devices, including mobiles and desktops. If you don’t fix a broken layout quickly as part of website management, you could permanently lose visitors.

Layout and formatting issues can crop up without warning. You may not necessarily notice it yourself because few of us use every type of device and browser daily. Instead, make it a point to check your website on every browser on a weekly basis.

  1. Tap the update button

Between WordPress itself and themes and plugins, you’ll regularly be confronted with updates that need installing. Wait too long and your site can be the victim of malware. Or you might find that functionality breaks. Therefore, check and install updates at least once a week.

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Website management tasks to schedule every now and again

OK, so we’ve looked at the stuff you need to be doing all the time. A number of other points are worth putting into your calendar for monthly or quarterly action.

  1. Verify backups

Remember those backups you need to make? They also need checking. So make sure they are where you think they are – don’t just assume your backups work. Sometimes there are glitches in getting a backup restored. You don’t want to find this out when it is too late.

  1. Check your website forms

Forms can break for no reason, whether it’s the entire submission process or just a “Thank You” email. Don’t forget to check your forms as part of WordPress website management to make sure you don’t leave customers confused. Or even worse – lose customers because you’re not getting their contact form requests.

  1. Chuck plugins and themes you don’t need

Redundant plugins and themes drain your server resources and can pose a security risk in the long run. If you don’t need a theme or plugin, uninstall it to make sure it doesn’t cause problems in the future.

  1. Get up to speed with your analytics

Website analytics carry a lot of insight. Even a superficial analysis of your website traffic can help you make improvements to attract more or retain traffic. Thus, leading to more sales. So check which pages are viewed most frequently and also find out which of your pages convert the most customers.

  1. Keep your site speedy

Users don’t like waiting for sites to load. And worse – Google punishes slow websites in the search rankings. Websites inevitably slow down as more content and media is added and as sites become more complex.

So, as part of website management, always check load speeds to make sure it never falls below an acceptable minimum. When it does, upgrade your hosting or optimize your site to ensure you don’t lose customers.

  1. Database optimization

Closely linked to website speed, regular database optimization should also be performed. Check for old drafts, spam comments, and revisions that you no longer need. Do so regularly to make sure your WordPress database is always running at its peak performance.

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The final website management touches

Finally, there are a couple of things you need to do around once per year. There’s no point performing these tasks every week or month. However, you should schedule an annual review of the following.

  1. Plugins and Themes

Yes, with website management updates should be done weekly. But once a year, look at your plugins and themes. Make sure you’re using the best plugins and themes for the job.

Consider whether authors are actively developing plugins in themes. And if not, consider a plugin or theme that’s under active development. It’s also worth making sure all your plugins and themes still have a good reputation. And that they’re following good WordPress practice.

  1. Update the date at the bottom

It’s common to forget to update the copyright date at the bottom of the site during website management. Or the dates inside policy notices. So schedule an annual update to make sure you don’t forget. Otherwise visitors might wonder why your business still lives in 2005.

Don’t forget your calendar

The best way to avoid forgetting any of these tasks is to use a calendar. Schedule your tasks for regularly spaced intervals and you won’t forget to do important bits like checking your website backup. If you perform all the tasks we mention like clockwork, you can rest assured that your website will perform smoothly. Resulting in happy customers.

Routine WordPress Website Maintenance Tasks for All Businesses

WordPress Website Maintenance

WordPress has made it easy for almost anybody to create their own website. But, although creating is one thing, security and maintenance are something else entirely, and both are very important. Both can affect website rankings and site traffic, and you might just think, well fine, I’ll be good and do both. But then you realize that it takes a lot of time and effort to do both, because there are more than 51 repeating tasks to take care of every month! You might not have time to do them yourself, but your business will thank you if somebody does them, and it may struggle if they don’t. So, here are the most important WordPress website maintenance tasks that you need to be on top of:

1. Is your site up to speed?

Page loading times and speeds should be up to scratch, otherwise you will be penalized by the search engines, losing you traffic and sales. Always check that load times are optimal and there’s nothing slowing them down

2. Weed out broken links

Search engines hate broken links as they trip up their attempts to index your site. Find and fix them before they drag your ranking down!

3. Busted link? – 301 Redirect

Users hate to click on a link and see a 404-error page. It’s much better to set up a 301 redirect to a similar page.

4. Sidebar Links and blogrolls

Make sure these are checked frequently to weed out all the duff links and content that’s no longer applicable.

5. Make sure WordPress is the latest version

To get the latest features and the most robust security you should always make sure that you’re using the latest version of WordPress.

6. Can the spam from your comments

Span slows down your website and annoys users, so get rid of it as quick as you can.

7. Remove unwanted themes

Outdated themes are a common way for hackers gaining entry to your site. So get rid of any unwanted ones from your theme directory.

8. Remove unwanted plugins

Uninstall plug-ins that you no longer use because they can slow your site down and offer a back door for hackers.

9. Get your WordPress plugins up to date

With the plug-ins that are left make sure that they’re up to date, again to thwart malicious attacks.

10. Update that WordPress theme

Only use the latest version of your WordPress theme. Is it current or creaking? Older versions may have security holes, so don’t use them and leave a way in for the bad guys.

 

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11. Are your WordPress widgets fresh?

Same goes for widgets too! Latest versions only please.

12. Take out the trash

This is one to do every day to make sure that everything runs smoothly.

13. Website security

This is an umbrella recommendation that encompasses all of the above. Check website security on a daily basis to keep the wolves at bay.

14. Are your media files messy?

Temporary media files can really eat up storage space, so make sure you turf them out on regular basis to see a speed boost.

15. Optimize database tables

Any time you get rid of a plug-in or theme don’t forget to clear database tables to improve website speed.

16. Browser and device compatibility testing

Make sure that your site will run on all the different devices and browsers that it’s intended to. Sometimes there can be glitches which could lose you users.

17. Download links

Make sure your download links still work. it’s a great way to stop your users grinding their teeth!

18. Social media links

Social media has a huge influence on your reputation and rank, so check that those links are intact right across the website.

19. Squeeze your images

Big images will slow down your site and harm your users’ experience, so for happy users and better search engine indexing make sure those images are lean.

20. Refresh header banner and site images

People see your banner and site images a lot, so keep them fresh if you want to keep people coming back.

21. Navigation, navigation, navigation

Your site navigation should be elegant, simple and intuitive. If it gives people the run around then they will shop elsewhere, which should be incentive enough for you to check that everything works on a regular basis.

22. Email opt-in and contact forms should be work properly

This one is a priority, by which we mean want to check every day. Because how else are you going to get customers if they can’t sign up?

23. Check on Google analytics

Google analytics is your friend, providing lots of great information about how you can be more productive and keep your site in tiptop shape. For that reason it’s one to check every week.

24. Check Google console

Google Console is great, partly because it’s free, and partly because it’s powerful. Check it on a daily basis to ensure that everything you need to know about back links, keywords, and search queries is at your fingertips.

25. Get rid of drafts and post revisions

Anyone who blogs regularly knows that their database can get clogged up with drafts and post revisions that slow the site down. Empty out the trash regularly to ensure that your site stays quick.

26. Check resources used

Keep an eye on what resources your plug-ins are using. None of them should be allowed to get too greedy!

27. Validate your website

Everyone can use a little validation, right? Well, websites are no exception. For continued security, make sure they’re not breaching any of the standards set by the W3C organization by validating your website every once in a while.

28. Turn off automatic WordPress updates

You might have thought that leaving automatic updates on was a great way to keep on top of WordPress website maintenance tasks, and you’d be partially right. They’re great for maintenance and security, but not so great for all tasks because of the high risk of breaking your site. Be safe, sure, but also be choosy.

29. Backup your WordPress database

This is your lifeline if things go wrong, so back up your plugins settings, user accounts, menus, themes settings regularly. Consider it an investment in your own future sanity!

30. Create daily backups

It’s wise to back up everything else too – posts, pages, media files, everything that you don’t want to do without.

31. Update your content

This isn’t really maintenance, it’s more like day-to-day production. The more your content changes the more attractive your site looks to your readers and to search engines.

32. Review meta tags

Optimized meta tags and descriptions help SEO and improve CTRs.

33. Check the post(s)

Another daily WordPress maintenance item: keep any new posts post or web pages private until you’ve checked them for irregularities, then go live when you’re satisfied their fine.

34. Review on-page SEO

An SEO friendly website is super important, so check that all SEO-related elements are present in posts and webpages.

35. Refresh your about us page

It often gets the most views on your site, so make sure your About Us page always up to date lets people know what you’re actually about.

36. Look over website security

…And under it too! Keep viruses, malware, and prying eyes at bay with regular checks on your website security.

37. Fully functioning feeds

RSS feeds let subscribers know any time you publish something new, so keep your fans happy by making sure that they work properly.

38. Disable trackbacks and pingbacks

Doing this is the best way to keep spam off your WordPress website.

39. Reply to comments

Replying to commenters convinces users that you care and will keep them coming back for more. Engagement and credibility are important assets for your brand, so take the time to reply.

40. Don’t let your footer look dated

An out of date copyright notice makes your site look out of date. Attending to details like this helps to build user trust in your brand.

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41. Clear out old website administrators

Another vital task for WordPress maintenance is taking out website administrators who are no longer active. Only current users should have access.

42. Change your passwords

Changing passwords is super obvious but sometimes overlooked. Don’t get caught out!

43. Set your auto save interval

You can define the auto save interval in your WP – config.php file. It limits the number of revisions saved for each post, which helps keep your database in tiptop shape.

44. Scan for malware

This WordPress maintenance task is a daily or weekly chore you can’t do without. Get on the hunt for malware and root it out wherever you find it. Rust never sleeps and neither does malicious software.

45. Turn off debug mode

Turning off debug mode in WordPress stops error messages from popping up on your live site, and who needs those?

46. Review your web host statistics

It’s essential for WordPress maintenance to know server uptime, bandwidth usage, CPU throttling and disk space. Basically, checking out the engines running.

47. Hosting and domain renewal

Make sure that your hosting and domains are renewed if you want to avoid the possibility of downtime. The only sites that need down time are coalmines.

48. Increase your memory limit

Who couldn’t use a little extra memory? WordPress gives you 32MB of disk space by default, and while that sounds like a decent chunk of change, you may quickly outgrow it as your business thrives. So, you need to review the limit regularly to avoid bottlenecks as you grow.

49. Look over affiliate links

You need to make sure that your affiliate links are behaving as they should. If they’re not, Google will penalize you, and you’ll miss out on lucrative traffic too.

50. Be sensible about your Adsense ads

If your ads are out of date or are not really relevant, then they are going to harm your click through rate and harm your income. Check them every once in while, to make sure that your display ads are pulling their weight.

51. Run site through WP checkup

WP checkup takes care of everything from security and performance scanning to SEO. It will notify you about any problems quick as a flash so you can deal with them.