Speed Kit

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Speed Kit

Baqend GmbH

Speed Kit is a performance-add-on that makes your website load instantly. Added as a JavaScript, it accelerates Plesk websites by 50–300%.


Here’s what happens when you supercharge your website with Speed Kit.

  • User Experience: Turn page speed into your competitive advantage.
  • SEO Ranking: Let the speed-based search rank boost your visibility.
  • Time on Site: Make your users stay longer and click more.
  • Conversion Rate: Grow e-commerce revenue and funnel metrics.
  • Bounce Rate: Reduce your marketing costs through lower bounce rates.


Speed Kit accelerates more than 7,000 websites from a wide range of industries. But don’t just take our word for it. Check out what some of our market leading customers have to say…

„Speed Kit has delivered a clearly noticeable performance increase for our online shop.” – Lars Mehler, VP Platform Management Galeria Karstadt Kaufhof

“Speed Kit accelerated our site by 2.5x […]. There is no doubt about the great ROI.” – Florian Bischoff, Director E-Commerce Decathlon

„Go live within a matter of days […] across our biggest markets, Germany, France, and UK” – Marc Lohausen, Head of E-Commerce Carhartt WIP

„Accelerating millions of users happened flawlessly and without additional efforts.” – Rudolf Orth, Head of E-Commerce Orsay

„Speed Kit accelerated loads on our website […] led to a double digit uplift in conversion rate.” – Ado Nolte, Head of E-Commerce AWN

“Google rating for fast First Contentful Paint increased by 68%.” – Nihad Zehic, MyDays


After activating the plugin, Speed Kit adds a Service Worker to your website. The Service Worker then reroutes all requests from your backend to a fast cache which is synchronized with your website. Speed Kit accelerates your website without any changes to the backend servers. Instead of re-engineering your server, network, and frontend performance, Speed Kit hooks into the traffic and accelerates it from the user side.

If you are using WordPress Toolkit, Speed Kit works as a one-click solution to accelerate your website. If you are not using WordPress Toolkit and your site has dynamic content, the setup needs to be done by a professional with the help of our installation wizard.


Get a free performance analysis that identifies optimization potentials and find out if Speed Kit boosts your page load time. The built-in Page Speed Analyzer collects the following performance metrics for your website:

  • Speed Index
  • First Meaningful Paint
  • Time To First Byte (TTFB)
  • Domains
  • Resources
  • Response Size
  • DOMContentLoaded
  • FullyLoaded
  • Last Visual Change

To give you a feeling for Speed Kit’s performance edge, the Page Speed Analyzer compares your current performance without Speed Kit against the same website accelerated by Speed Kit in a side-by-side video.


Baqend is a research spin-off from the University of Hamburg on the mission of building a web without loading times. The founders pioneered a novel approach to speed up the delivery of dynamic data. Speed Kit bundles years of this research in a plugin for large-scale e-commerce and brand websites, that is easily implemented by just a line of JavaScript code. Today, some of the leading European e-commerce players like Decathlon, Galeria, and Orsay already rely on Speed Kit to improve their conversion rates, user experience, and SEO ranking. Since the product’s speed uplift is cleanly proven by statistically sound A/B-tests, Baqend is one of the fastest-growing SaaS companies in Germany.

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Install Speed Kit extension

Hostname or IP or URL of your Plesk instance: